A media holding company · EST. 2026
Bad Poodle Labs
We build distinctive consumer software for the way people actually live, learn, and remember — one stubbornly specific product at a time.
01 / Manifesto
Software should feel like it was made for a person, not a market.
Bad Poodle Labs is a small holding company building a few stubbornly specific products. We don't chase platforms or audiences — we chase the moments that matter to the people we already are: the night before a show, the hour after a hospital visit, the page no one else thought to write.
Each brand under our umbrella is its own thing, with its own voice. We keep operations quiet so the products can be loud. If we do this right, you won't notice us at all — only what we built.
No outside investors. No quarterly roadmap. The work sets the pace.
We make decisions like an editor would — with a point of view.
02 / Brands
Three things, made carefully.
StageVault
PERFORMERS · PORTFOLIOS
A professional portfolio platform for performers — the Dropbox-meets-press-kit your work deserves. Capture sets, reels, set lists, gear notes, and audience moments in one cinematic place, ready to send.
LifeCodex
PERSONAL · LIFE OS
A whole-life operating system, built in modules. Track the projects, hobbies, and creative practice that don't fit anywhere else — audio, video, photography, 3D printing, stage props, the lot — under one quiet, opinionated roof.
Bad Poodle Productions
STUDIO · ORIGINAL WORK
Our in-house studio for original writing, audio, and small-batch publishing. Where ideas live before they need a brand of their own — and where everything else gets its voice.
03 / About
The Lab.
Bad Poodle Labs is independently owned and operated out of Phoenix.
We're a small studio that operates as the parent LLC for a handful of independent products and DBAs — software, services, and creative work that share an aesthetic but not a roadmap.
We focus on the seam between performance, memory, and personal craft. We aren't trying to scale a platform; we're trying to ship a few products that are clearly the best at one specific thing for the people who actually care.
The studio is led by Doug Doehrman, who has been writing software and making things on stages for longer than he'd like to admit. Each brand operates semi-independently with its own roadmap, but they all share a single belief: the work is the marketing.
A point of view first. Then the product.
Precision engineering with an editorial sensibility.
- 2026
- Founded
- 3+
- Brands
- 1
- Studio
- PHX
- HQ
04 / Contact
Start a dialogue.
Press, partnerships, or just saying hi — we read everything that comes through here.